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Popeye became a Depression-era hero soon after he first appeared in the 1929 comic strip, Thimble Theatre. Segar drew Popeye as a “working-class Joe” who suffered torment from Bluto — sometimes known as Brutus — until he “can't stands it no more”. Wolfing down spinach turned Popeye into a pumped-up everyman hero, making the case for good over evil. source: Times UK